Tag Archive for 'why-ads-work'

What You Didn’t Know About Political Television Advertising

30Sep08

The next time that you watch a political advertisement on television, keep this in mind:
Why Ads Work
Ads Attack the Senses and Win Over Viewers With More than Narrative
By Mike Lillis 9/19/08 6:41 PM
Original Article: http://washingtonindependent.com/6612/why-ads-work

Stills from Lyndon B. Johnson Museum and Library

In the annals of campaign advertising, it stands as a legend: A young girl [...]